Letting People Innovate with Telecommunications

Helsingin Sanomat via Gizmodo Finnish public toilet opens when you send it a Text Message. Why? Because then we know your phone number if you vandalise this toilet. Brilliant. Oh but what if I am on pre-paid etc. etc. Yes, but there might be some psychology at work here as well. Would you "mindfully" weigh up the options of the likelihood of being caught vandalising with your pre-paid phone number, or would you just move on? I think you'd just move on.

technorati tags: customer, interaction, voice, messaging, customer, contact