Tuesday, April 24, 2007
Great Ideas for Using Twitter for Marketing Rohit Bhargava of Ogivly Interactive points out a few innovative ways of using Twitter. 1. Capture the live pulse of an event 2. Deepen a static experience through live commentary - Hey, how about tying this one into an episode of 24! Now that would be compelling 3. Facilitate collaborative watching - When it comes to watching video content online or on television, Twitter can allow you to sharing feedback and ideas 4. Add a new dimension to promotions - Scavenger hunts, user generated content campaigns, and other reality based marketing promotions are growing popularity as ways to encourage interaction from customers. I think these are pretty neat ideas and in a few months you will wonder why you didn't just do it.